Socially Authored Products
– framework for consumer creation

Products are no longer designed by designers siting in isolation. Most companies are deeply interested in engaging their customers in the design process. A new breed of consumers have emerged. They are called prosumers.You will learn strategies companies are using to:

  1. Crowd Source Design
  2. Crowd Source Attention
  3. Crowd Source Innovation
whitepaper Download this whitepaper now to learn Genometri's insights and philosophy on Consumer Creation.

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